So American corporate McDonalds’ weening sales has pushed them into a corner… How to deal with the growing health concern of fast food combined with negative branding image and increased competition?
Start redesigning the image! fantastic idea. First they hire Phillippe Avanzi to reproduce the licensed works of legendary Danish Modernist Arne Jacobsen… to fill their European select retail chains with brand new fresh designs.
THEN they underhandedly hire another contractor to reproduce the SAME chairs cheaper out of a developing nations’ factory. NICE…..
Now Phillippe Avanzi’s contract is backing out as their European moral fiber is too great to accept such backstabbing.
Gotta love America’s “RESPECT” for copyright.
